2024 Best of the Best Award Best New Member Experience

Natco Recognized Among the Best of the Best

Natco Credit Union wins esteemed awards again this year from CU Solutions Group!

MemberXP, a leading CX program offered through CU Solutions Group, has named Natco Credit Union as one of their 2024 Best of the Best award winners!

The Best of the Best award is given annually to credit unions that consistently provide extraordinary service based on reports from their own members. Only the highest-performing credit unions using the MemberXP program are selected to receive this incredible honor. In 2023, over 300,000 MemberXP surveys were completed nationwide among nearly 8 million credit union members, spanning all 50 U.S. states and Canada.

The annual competition focuses on two universal CX metrics – Net Promoter Score (NPS)® and Member Effort Score (MES). The top 25% of performers in each financial experience category receive the Best of the Best awards.

Natco Credit Union was awarded for Consumer Loan Experience and New Member Experience.

2024 Best of the Best Award Best New Member Experience

2024 Best of the Best Award Best Loan Experience


“Fostering member loyalty amidst growing competition from financial institutions and Fintechs is a formidable challenge,” affirmed David Dean, COO for CU Solutions Group and leader of the MemberXP business unit. “However, credit unions that successfully engage members and harness their valuable insights not only distinguish themselves, but also wield the power to catalyze positive change within the organization. The recipients of this award attentively listened to the needs and desires of their members and took decisive actions based on that feedback, leading to remarkable results. Congratulations to this year’s member experience leaders.”